A vlog, or video blog, is a form of blogging that primarily uses video as its medium. Vloggers often host these videos on platforms like YouTube, sharing content that ranges from daily life experiences to educational material. Vlogs can cover various topics, including travel, lifestyle, tech reviews, and tutorials. The personal and often informal nature of vlogs creates a direct connection with viewers, making them a popular choice for content creators looking to build a community or personal brand. Vlogs are also used by businesses for marketing purposes, providing a more engaging and relatable way to communicate with their audience compared to traditional blogs.