Digital Marketing

Digital marketing encompasses all marketing efforts that use electronic devices or the internet. Businesses leverage digital channels such as search engines, social media, email, and websites to connect with current and prospective customers. It includes a wide range of activities like SEO, content marketing, social media marketing, email marketing, and online advertising. Digital marketing is essential in today's technology-driven world, as it allows businesses to reach a larger audience, engage with customers interactively, and track the effectiveness of their marketing efforts in real-time.