Home
\\
Glossary
\\
Optimized

Optimized

In a general context, to optimize something means to make it as effective, perfect, or functional as possible. In the digital marketing sphere, optimization often refers to the process of refining a website, advertisement, or digital content to improve performance and achieve specific goals. This can include improving website loading speeds, enhancing user experience, increasing conversion rates, or achieving higher rankings on search engine results pages. Optimization involves ongoing testing, analysis, and adjustments.

SEO

More Glossary Terms

On Page SEO

On-page SEO refers to the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines.

Organic Keywords

Organic keywords are phrases used to naturally attract free traffic from search engine results.

Outsourcing

Outsourcing is the business practice of hiring external parties to perform services or create goods.

Office 365

Office 365 is a subscription-based suite of Microsoft’s productivity applications offered as a cloud service.

Optimizely

Optimizely is a digital experience platform that provides tools for A/B testing, personalization, and experimentation.

Optimized

Optimized refers to making changes or adjustments to improve efficiency, effectiveness, or performance.