All Posts By

Izzy Reely

SEO
January 18, 2024

What Should Be The First Step of a Structured SEO Plan?

Discover the critical first step in any structured SEO plan. Learn why setting clear, measurable goals aligned with business objectives is essential for successful SEO.
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SEO
January 17, 2024

What Are Realistic SEO Results

Explore what realistic SEO results look like in our comprehensive guide. Learn about setting achievable goals, key success factors, effective measurement, and the importance of sustainable strategies for long-term SEO success.
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SEO
January 17, 2024

Why is HVAC So Hard To Do SEO For

Explore the unique challenges of SEO for the HVAC industry. Our article delves into the complexities of keyword strategy, content creation, and local SEO, offering insights for HVAC businesses to enhance their online presence.
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SEO
January 17, 2024

Why Do SEO People Target HVAC Companies

Explore the compelling reasons why SEO professionals focus on HVAC companies, including market potential, high-value transactions, intense competition, local SEO opportunities, and digital transformation in the industry.
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SEO
January 16, 2024

What Does The Average Roofing Contractor Pay For SEO

Discover what roofing contractors typically invest in SEO. This article offers insights into average SEO costs, factors affecting pricing, ROI of SEO investments, and tips on choosing the right SEO service for roofing businesses.
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Digital Marketing
January 15, 2024

Debunking Digital Marketing Myths in 2024

Explore our insightful 2024 guide as we debunk prevalent digital marketing myths. Discover the truth about social media, email marketing, AI's role, and SEO's relevance in today's evolving digital landscape.
Izzy Reely
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Google Ads
November 19, 2023

Setting Realistic Budgets for Your Google Ads Campaigns

Discover how to set effective Google Ads budgets for maximum impact. This comprehensive guide covers basics, strategies, and common pitfalls, tailored for businesses of all sizes. Learn to manage spending and maximize ROI with expert insights. Perfect for optimizing your digital advertising efforts.
Izzy Reely
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Google Ads
November 22, 2023

Maximizing Your ROI with Google Ads: Insights and Strategies

Explore effective Google Ads strategies in this insightful guide. Learn audience analysis, crafting engaging ads, keyword optimization, A/B testing, and landing page optimization to maximize ROI. Perfect for businesses seeking a profitable digital marketing journey with Google Ads. Contact Periscope Media for expert guidance.
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Google Ads
November 18, 2023

Cracking the Code of Google Ads: Mastering the Art of Quality Score

Master Google Ads with our guide on Quality Score: Learn to boost ad performance and cost-efficiency. Explore keyword refinement, landing page optimization, and balancing business goals. Ideal for impactful campaigns. Contact Periscope Media for expert digital marketing strategies.
Izzy Reely
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Google Ads
November 17, 2023

Avoid These 10 Mistakes in Your Google Ads Campaigns

Discover the top 10 common mistakes in Google Ads campaigns and learn how to avoid them with our insightful mini-blog. From keyword research to ad copy relevance, we cover essential tips for optimizing your strategy. Elevate your Google Ads success with Periscope Media's expert guidance.
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Google Ads
November 16, 2023

The Art of Keyword Selection in Google Ads

Unlock the secrets of effective keyword selection in Google Ads with Periscope Blogger. Learn how relevance, search volume, user intent, and Quality Score impact your campaigns. Master the art of spending wisely and boosting ad success. Contact Periscope Media for expert Google Ads strategies.
Izzy Reely
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Google Ads
November 15, 2023

The Importance of Landing Pages in Google Ads Campaigns

Discover the secrets to crafting high-converting landing pages for Google Ads. Learn how to engage your audience, boost credibility, and analyze key metrics for success. Maximize your ad campaigns with our expert guide on creating effective landing pages that drive results.
Izzy Reely
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Digital Marketing
November 14, 2023

Leveraging Customer Reviews and Testimonials in Remodeling Marketing

Boost your remodeling business with expert tips on leveraging customer reviews for trust and growth. Learn strategies for collecting, showcasing, and utilizing testimonials to enhance online presence, attract leads, and improve SEO. Essential reading for remodeling professionals aiming to build credibility and drive business success.
Izzy Reely
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Digital Marketing
November 5, 2023

How To Create Image Alt Text With ChatGPT

Enhance web accessibility and SEO by creating image alt text with ChatGPT-4. Our latest blog provides a step-by-step guide to streamline this process, making your digital content inclusive and search-engine optimized. Learn how to harness ChatGPT-4 for effective alt text generation and elevate your website's user experience.
Izzy Reely
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Digital Marketing
October 31, 2023

Email Marketing for Home Improvement Companies: A Digital Marketer's Guide

Unlock the power of email marketing for home improvement businesses. Learn how targeting, compelling content, and precise delivery can turn leads into loyal customers. Dive into proven strategies and tips to elevate your outreach, drive conversions, and build trust. Don't miss out on maximizing your online potential and securing repeat business!
Izzy Reely
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Digital Marketing
October 27, 2023

Is It Worth Paying for Digital Marketing?

Explore the value of digital marketing for businesses today. Dive into costs, ROI, pros & cons, and alternatives to make an informed decision. Is paying for digital marketing right for your business? Find out and boost your online presence effectively. Book a strategy session now!
Izzy Reely
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Digital Marketing
October 27, 2023

How to Market Yourself as an Independent Contractor

Unlock contractor marketing success with our comprehensive guide. Dive into personal branding, digital strategies, and certifications to stand out online. Become the trusted expert and elevate your brand. Master the art of connecting and being visible in a crowded space. Begin your journey to prominence today.
Izzy Reely
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Digital Marketing
October 25, 2023

Why Digital Marketing Is the Future of Business

Unlock the power of digital marketing for unparalleled business growth. Explore AI's role, master key components like SEO and Social Media, and understand the future trends. Dive into data-driven strategies and learn how to harness the vast potential of the digital realm. Ensure your brand isn't just part of the online conversation but leading it!
Izzy Reely
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Digital Marketing
October 25, 2023

Will Digital Marketing be Replaced by AI?

Explore how AI is revolutionizing digital marketing, while pondering the essence of human touch in campaigns. Dive deep into the benefits and potential risks of AI in the digital realm. Can we truly harmonize AI's precision with human creativity for resonating campaigns? Discover the balance between technology and human connection.
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Digital Marketing
October 18, 2023

How to Do Digital Marketing for Contractors

Explore the power of digital marketing for contractors in this comprehensive guide. Dive into SEO strategies, website optimization, effective Google Ads, and leveraging social media platforms like Instagram and LinkedIn. Master the art of crafting a robust online presence, fostering genuine connections, and building a lasting digital legacy.
Izzy Reely
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Digital Marketing
October 24, 2023

Building Success: How Networking Can Transform Your Home Improvement Business

Discover the power of networking for home improvement contractors. Dive into traditional and digital strategies, understand your target market, and cultivate lasting business relationships. Unlock growth, stay updated with industry trends, and position yourself for success in a competitive market. Elevate your business through effective networking.
Izzy Reely
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Digital Marketing
October 23, 2023

Should My Business Be On Every Social Media Platform?

Master the digital landscape with a strategic approach to social media. Discover which platforms best match your business goals, from Facebook's broad reach to LinkedIn's B2B prowess. Learn the pros of diversifying your online presence for enhanced visibility and the cons that come with juggling multiple platforms.
Izzy Reely
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SEO
October 13, 2023

Leaked: Periscope Media's SEO Secrets Revealed!

Discover Periscope Media's expert SEO blueprint for contractors. Dive into our step-by-step guide, from market research to continual optimization. Empower your business with actionable insights and master the digital landscape.
Izzy Reely
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Digital Marketing
October 21, 2023

Developing a Unique Selling Proposition for Home and Commercial Contracting Businesses

Discover how to stand out in the competitive world of home and commercial contracting businesses by developing a unique selling proposition.
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Digital Marketing
October 20, 2023

How to Market a Painting Business: A Step-by-Step Guide

Unlock the secrets to successfully marketing your painting business with our comprehensive guide. Dive deep into understanding the painting industry landscape, creating a strong brand identity, and employing the latest digital strategies. Discover how to differentiate your services, appeal to your target audience, and achieve business growth.
Izzy Reely
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Digital Marketing
October 19, 2023

Best Lead Generation for Painters: Top Strategies in 2024

Discover the most effective lead generation strategies for painters in 2024. Dive into a blend of traditional & digital techniques to attract potential clients, nurture relationships, and boost your painting business growth. Stay ahead of the curve and adapt to the evolving business landscape.
Izzy Reely
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Digital Marketing
October 18, 2023

What Is a SWOT Analysis for a Construction Company?

Discover the power of SWOT analysis for construction companies. Dive into strengths, weaknesses, opportunities, and threats that influence success in the industry. Learn strategies to amplify strengths, address challenges, and capitalize on growth opportunities. Essential for successful construction planning and decision-making.
Izzy Reely
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Digital Marketing
October 16, 2023

Developing a Content Marketing Strategy for HVAC Companies

Explore effective content marketing strategies for HVAC companies in the digital age. Dive into the role of SEO, video marketing, and AI in driving growth, engaging target audiences, and outshining competitors. Stay ahead with future HVAC marketing trends and insights.
Izzy Reely
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Digital Marketing
October 17, 2023

How to Get Customers for Your Kitchen Cabinets Business

Boost your kitchen cabinet business with proven tactics! Dive deep into understanding your target market, craft a unique value proposition, and utilize powerful digital marketing techniques. From SEO to social media, discover comprehensive strategies to attract and retain loyal customers.
Izzy Reely
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Digital Marketing
October 15, 2023

Get Free Advertising for Your Moving Company

Boost your moving company's growth without spending a dime! Explore proven strategies for leveraging free advertising in the moving industry. Dive into social media engagement, partnerships, engaging content creation, and more. Discover how harnessing these methods can elevate your brand's presence and skyrocket your leads.
Izzy Reely
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Digital Marketing
October 14, 2023

Why Digital Marketing Is Good for Plumbers

Explore how plumbers can amplify their business in the digital era. Dive into key strategies like SEO, social media, and email marketing tailored for plumbing professionals. Discover the importance of digital marketing for enhancing online visibility, engaging with potential clients, and achieving industry leadership. Stay updated, stay ahead!
Izzy Reely
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Digital Marketing
October 13, 2023

Do Facebook Ads Work for Painters? A Comprehensive Guide

Explore the potential of Facebook Ads for painters in our comprehensive guide. Delve into the benefits, challenges, and best practices for maximizing ROI. Discover if Facebook's vast audience and precision targeting can transform your painting business. Master the art of online advertising with Periscope Media.
Izzy Reely
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Digital Marketing
October 12, 2023

How Local Contractors Can Utilize Social Media

Discover how local contractors can leverage the power of social media to boost their online presence, attract new clients, and stay ahead of the competition.
Izzy Reely
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Digital Marketing
October 11, 2023

Discovering the Best Place to Advertise for Electricians

Looking to boost your electrician business? Look no further! Dive into our article to uncover the ultimate guide on finding the perfect advertising platforms tailored to the needs of electricians.
Izzy Reely
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Digital Marketing
October 10, 2023

How to Effectively Market a Cleaning Company

Discover the secrets to effectively marketing your cleaning company and watch your business soar! From social media strategies to targeted advertising, this article provides valuable tips and insights to help you stand out in a crowded market.
Izzy Reely
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Digital Marketing
October 9, 2023

How to Get More Leads for Remodeling Projects

Discover effective strategies to boost your remodeling project leads. Dive into identifying your target audience, leveraging social media marketing, and mastering SEO for better visibility. Essential read for remodeling contractors seeking growth!
Izzy Reely
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Web
October 6, 2023

Roofing In The Digital Age: Designing Websites That Convert

Discover the importance of roofing website design in the digital era. Dive into the critical aspects that convert visitors to loyal customers. A well-optimized, visually appealing roofing website not only elevates your online presence but also builds trust, generating more leads. Learn actionable tips to ensure your roofing website stands out.
Izzy Reely
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Google Ads
October 4, 2023

What Is A Good ROAS

Unlock the secrets to effective advertising with our deep dive into Return on Advertising Spend (ROAS). Learn how this pivotal metric can shape your ad campaigns, optimize budgets, and drive business growth. Discover what a good ROAS looks like and ensure every advertising dollar is maximized. Essential reading for data-driven marketing success!
Izzy Reely
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Google Ads
October 3, 2023

Learn The Tricks To Optimizing PPC Landing Pages For Contractors

Maximize your contractor PPC campaigns with optimized landing pages! Dive into our expert tips on creating high-converting pages that capture quality leads. From targeting the right audience to tracking ROI, unlock the secrets of effective PPC strategies for contractors. Don't let potential leads slip away. Optimize now!
Izzy Reely
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Digital Marketing
September 29, 2023

Harnessing Reviews and Testimonials: Building Trust for Your Contractor Business

Discover the transformative power of reviews in the contractor industry. Dive into strategies to harness testimonials, manage feedback, and bolster your business reputation. Build authentic trust and stand out in the crowded digital marketplace with genuine customer endorsements.
Izzy Reely
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Google Ads
September 28, 2023

Mastering Retargeting: 10 Proven Strategies for Home Improvement Services

Unlock the potential of retargeting in the home improvement sector with our 10 proven strategies. Discover how personalized, relevant ads can transform mere website visits into solid leads and successful contracts. Dive in to elevate your contractor marketing and clinch that next deal.
Izzy Reely
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SEO
September 27, 2023

The 6 Best Google Business Profile Tips For Contractors

Boost your contractor business with our 6 essential Google Business Profile tips. From leveraging reviews to updating social links, Periscope Media offers expert guidance for top-notch digital visibility. Reach out now for comprehensive digital marketing strategies tailored for contractors.
Izzy Reely
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Google Ads
September 26, 2023

The Best Google Ads Bidding Strategies For Contractors

Explore top Google Ads bidding strategies tailored for contractors. From manual CPC to Target ROAS, discover how to maximize online visibility, drive conversions, and boost ROI. Perfect for roofers, electricians, plumbers, and more. Elevate your contractor advertising game!
Izzy Reely
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Digital Marketing
September 25, 2023

9 Steps to Identifying Your Contractor Business' Target Market

Unlock the secrets to targeting your ideal clientele with this comprehensive guide. Dive deep into market segmentation, research methods, and discovering your contracting business's unique selling point. Whether you're a plumber or electrician, optimize your marketing strategies to connect effectively and grow your company.
Izzy Reely
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Digital Marketing
September 22, 2023

Plumbing Niche Markets: Thinking Outside The Box

Explore the lucrative opportunities in plumbing niche markets with our comprehensive guide. Dive into specialized segments like eco-friendly solutions, older home plumbing, and more. Discover how businesses can stand out, cater to unique needs, and achieve success in a competitive industry.
Izzy Reely
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Digital Marketing
September 21, 2023

How To Get Clients For A Commercial Cleaning Business

Unlock success in your commercial cleaning venture! Discover how to define your audience, craft a unique selling proposition, and utilize both traditional and digital marketing tactics to attract and retain clients. Your roadmap to a thriving cleaning business awaits.
Izzy Reely
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Digital Marketing
September 20, 2023

Best Marketing For Kitchen Remodeling: 40 Tips For Kitchen Remodeling Success

Discover 40 proven tips for successful kitchen remodeling marketing in our comprehensive guide. Elevate your business with strategies that drive results, from showcasing certifications to highlighting safety protocols. Boost your remodeling brand's visibility and conversion today!
Izzy Reely
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Google Ads
September 19, 2023

Does Google Ads Work For Contractors?

Explore the effectiveness of Google Ads for contractors in our latest blog post. Dive into real-world results, ROI potential, and tailored strategies for various trades. Whether you're a builder or an electrician, discover how Google Ads can elevate your business. Perfect for contractors seeking digital growth!
Izzy Reely
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Digital Marketing
September 18, 2023

How Can I Promote My HVAC Business? 35 Of The Best HVAC Marketing Tips

Discover 35 proven tips to boost your HVAC business in our latest blog post! From digital marketing strategies to traditional outreach, unlock the secrets of effective HVAC marketing. Whether you're a start-up or seasoned company, these insights will elevate your brand and drive leads. Maximize your HVAC promotional potential today!
Izzy Reely
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Digital Marketing
September 15, 2023

What is SEM?

Unlock the potential of Search Engine Marketing (SEM) with our in-depth guide. Dive into the world of paid search advertising, its importance for businesses, and how it differs from SEO. Whether you're new to digital marketing or refining your strategy, learn what SEM is and how it can boost your online visibility and drive results.
Izzy Reely
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Web
September 14, 2023

What Makes A Good Contractor Website?

Explore essential elements of an effective contractor website in our latest article. Learn best practices for design, functionality, and content that convert visitors into clients. Boost your online presence and drive business growth with a site that stands out in the construction industry. Your blueprint for digital success starts here!
Izzy Reely
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SEO
September 14, 2023

What is SEO for Contractors?

Discover the essentials of SEO for contractors in our comprehensive guide. Dive into tactics tailored for the construction industry, increase your online visibility, and drive more leads to your business. Unravel the key strategies that can boost your ranking and make you a go-to contractor online. Master SEO to stand out in a competitive market.
Izzy Reely
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Digital Marketing
August 30, 2023

What Is A Digital Marketing Agency?

Explore the power of digital marketing agencies. Grow your business in an era where digital representation of your business is a necessity.
Izzy Reely
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Digital Marketing
August 23, 2023

What Is Copywriting? A Digital Marketing Perspective

Unlock digital copywriting secrets: from SEO to engagement. Dive into insights and elevate your brand's online impact.
Izzy Reely
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